US Citizens want more clean energy. Here's what they're actually willing to do to get it
Americans (US Citizens I assume) have long supported the idea of clean power. The question has always been how much effort they're willing to expend to make a green energy future a reality.
A new survey from global auditing and consulting firm Deloitte suggests the gap between environmental concern and consumer action may be shrinking. The pillars helping to bridge the divide include falling prices for solar power, higher awareness of clean energy options, growing concern about climate change and the inclinations of millennials.
"In addition to expressing broad support for renewables, residential consumers are generally striving to do more to become greener at a personal level," the report authors wrote.
In this year's Deloitte Resources Study, 68 percent of electric power buyers said they are very concerned about climate change and their carbon footprint. That's the highest percentage ever recorded in the study, topping the previous record of 65 percent in 2016. The survey found that 74 percent of respondents believe climate change is caused by human actions, up 5 points from 2017. Just 37 percent said environmental concerns are overblown, down 8 points from last year.
So despite what official US policy may say (or does not say) it is good to see actual citizens are as concerned as the rest of the world's population and are doing what they can on a personal and business level. It's just as good to see the upswing in employment figures recently in the renewable energy sector.
Another interesting factor (which could explain a lot about the official policy - which usually determined by the "older generation") is that it is the younger generation that stands out as supporters of cleaner energy and environments.
|Americans want more clean energy. Here's what they'll do to get it
The gap between environmental concern and consumer action is shrinking as millennials make greener choices at home, a Deloitte study suggests.