Awareness is probably your best weapon – How do you wake up from the Matrix if you don’t know you’re in the Matrix? The documentary (with some dramatised footage) is a series of interviews with former engineers, marketers, VPs at some of the largest and richest tech companies discussing how they compete for users attention and keep them focussed on reading and engaging on their platforms.
Now we can understand why we can no longer get a plain chronological feed stream on these platforms… Yes you can get these feeds still elsewhere on platforms like Mastodon, YouMe Social, MeWe, Hubzilla, Diaspora, Aether, Secure Scuttlebutt and lots of others, but you will also see there are no adverts there, and many have decentralised control, allowing no centralised control. These alternative networks do not operate based on advertising or by selling your online habits for profit.
It is concerning when social media gets manipulated for covert purposes because social media has a global, powerful and deep reach. It can do good and bad, and depends really on how it is used or abused. Even algorithms (AI) can be built for a purpose…
See The Social Dilemma – A Netflix Original documentary
We tweet, we like, and we share- but what are the consequences of our growing dependence on social media? Discover what’s hiding on the other side of your screen at TheSocialDilemma.com