MTN is the only South African mobile operator that doesn’t offer Rich Communication Services (RCS) messaging. However, it acknowledged that the technology is becoming more popular in the country.
“We note that the business case for mobile advertising is gaining traction — and have seen an increase in RCS protocol usage, particularly to the high-end smartphone users.”
According to Mobi Solutions Group member Messente, Google created RCS messaging to offer non-Apple phone users a competitive alternative to iMessage. The technology is commonly referred to as an upgrade to traditional short message service (SMS) and is intended to replace SMS and MMS.
See https://mybroadband.co.za/news/cellular/466081-all-but-one-of-south-africas-major-mobile-operators-offer-rcs-messaging.html
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