As Windows 11 slowly becomes inundated with ads, people on Windows 10 have been watching on in horror. Unfortunately, it seems that they, too, will begin seeing ads. Someone has spotted Start menu ads making their way onto Windows 10, and they look very similar to the kind that’s currently rolling out onto Windows 11.
As spotted by Neowin, This new “feature” was spotted by PhantomOfEarth on X. If that name sounds familiar, it’s because PhantomOfEarth has had a long track record of sniffing out features hidden within Beta, Dev, and Canary builds.
So, the good news is Windows 10 users will be enjoying back ported Win 11 Start Menu in the future, and also the ads are still disabled by default, but the bad news is the capability is all built-in. Microsoft probably has no interest at all in home users, but hopefully users will find hacks to keep this disabled (it can be disabled in Win 11, or not?).
See https://www.xda-developers.com/microsoft-start-menu-ads-windows-10/